Director of Marketing - Healthcare Technology - Boston, MA

Company: International Search Consultants
Location: Boston
Posted on: November 15, 2024

Job Description:

ISC's team of Marketing Recruiters has been retained to identify talent for a Director of Marketing - Healthcare Technology position in the greater Boston, MA area.This is an amazing opportunity to join a rapidly growing company that is delivering cutting edge AI based Cancer Diagnostics in pathology and efficiency to healthcare networks and leading institutions.Director of Marketing - Healthcare Technology Qualifications:

• Bachelor's degree in Business and MBA preferred.
• 4+ years of marketing management experience in a healthcare technology company.
• Prior experience in a high growth start-up environment in a healthcare field preferred.
• Proven track record of marketing high tech products to mainstream customers during the early start up period.
• Must have experience with smart copywriting skills, experience with briefing agencies and ability to provide art and creative direction.
• Excellent oral and written communication, interpersonal, planning, organization, and problem solving skills.
• Entrepreneurial, strategic, self-driven, passionate, team-oriented and enthusiastic.
• Proficiency in Microsoft Office Suite and Salesforce.
• Ability to travel within the U.S. up to 20% and international as necessary.Director of Marketing - Healthcare Technology Rewards:
  • Competitive total compensation program inclusive of base salary, excellent benefits, and EQUITY!
  • Creative, dynamic and rewarding culture with a highly innovative, collaborative and exceptional team.
  • Opportunity to impact growth and expand company portfolio and customer base.
  • While this role is for an individual contributor position, there is a clear path to build a marketing team.
  • Opportunity to work remote 2 days a week.Director of Marketing - Healthcare Technology Responsibilities:
    • Plan and execute company's marketing strategy to include, branding, positioning and developing value proposition and messaging.
    • Create content and collateral to include clinical presentations, articles, blogs, case studies and videos.
    • Engage and collaborate with stakeholders from content ideation through production, execution and distribution.
    • Lead company participation in clinical meetings, conferences and other events.
    • Participate in company's public relations and media outreach activities.
    • Lead campaigns and promotional activities, optimize engagements with target audience and company's digital footprint.
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